My talk at Sciences-Po Paris, 19.01.2012

I was invited to present at Sciences Po Paris, on January 19th. I carry on this article in French, the subject was about the impact that social media is having in large companies today, I presented the IBM case study.

In French, the subject was:

Impact et mise en application des médias sociaux au sein des grandes entreprises
L’exemple d’IBM : après l’expérimentation, quels retours sur investissement ?
Thank you Donatienne Lefort for the invitation. It was a small but of quality audience. And a huge thanks to Caroline Deleuze who was a life saver, technology wise!
You can read more about my presentation on an article written by  Benoit Zante , Associate Director, Petit Web . Read it  here:
26, rue Saint-Guillaume, 75007 Paris, France

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