IBM (NYSE: IBM) announced on Oct 4th the availability of CityOne, the world’s first Smarter Planet interactive simulation designed to help business and civic leaders discover how to make their cities and industries smarter by solving real-world business, environmental, and logistical problems.
CityOne presents a unique opportunity for business leaders, city planners and government agencies to develop and budget improvements that address the challenges facing today’s global cities. Delivered as a simulation game, players have the opportunity to explore more than 100 real-world scenarios to transform cities through technologies that reduce traffic congestion, save water, streamline supply chains and tap alternative energy sources through a series of crisis scenarios.
In all of the missions, players must determine the best way to balance the city’s financial, environmental and sociological interests. They are challenged with improving the city by attaining revenue and profit goals, increasing customer satisfaction, and making the environment greener with a limited budget. In parallel, players will learn how to embrace technologies such as business process management, service reuse, cloud computing and collaborative technologies to help make organizations in city systems more intelligent.
For these reasons, IBM’s mission is to help cities become more intelligent. CityOne offers a virtual environment that will help tomorrow’s leaders learn how to apply advances in technology and better understand how these systems work.
Examples of the game scenarios include:
- Smarter Retail: The player represents the owner of an electronics store that requires a redesign and expansion. In order to increase sales, players must streamline and increase the visibility of their supply chain process to better track items in real time and react to problems and delays.
Since plans for the game were announced in May, more than 8,000 people have pre-registered to play CityOne. Additionally, key organizations have worked with IBM to enhance the design of the game. The U.S. Environmental Protection Agency (EPA) provided content and resources to the CityOne.
IBM is not new to the serious games space. Over the years, IBM has released a number of games such as INNOV8, RoboCode and PowerUp that are used by schools, businesses, museums and conferences. In fact, the INNOV8 series is now being used by 1000 universities and organizations worldwide and is offered for free to schools through IBM’s Academic Initiative.
Historically, simulation gaming has been used extensively in the military, by athletes and by scientists to discover effective new strategies and techniques and develop the skills needed to implement them. Businesses have realized the value of this and are deploying their own games to create life-like simulations of real markets, customers and business situations that they deal with every day.
To download CityOne, or for more information on IBM serious games and details on how IBM is helping clients and Business Partners to make smarter, faster decisions, please visit: http://www.ibm.com/cityone.