Facebook media page project

Last night, Facebook unveiled a project that it’s had in the works for a while: a media page devoted to journalists, developers, and other “media partners.” Facebook + Media is dedicated, it says, to “helping news, TV, video, sports, and music partners use Facebook” — in particular, by helping them “learn about best practices and tools to help…drive referral traffic, increase engagement, and deepen user insights.”

The page offers data, for example, into how users engage with news content shared on Facebook — think of it as the social sister to Google Analytics.

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