My talk at Sciences-Po Paris, 19.01.2012

I was invited to present at Sciences Po Paris, on January 19th. I carry on this article in French, the subject was about the impact that social media is having in large companies today, I presented the IBM case study.

In French, the subject was:

Impact et mise en application des médias sociaux au sein des grandes entreprises
L’exemple d’IBM : après l’expérimentation, quels retours sur investissement ?

Thank you Donatienne Lefort for the invitation. It was a small but of quality audience. And a huge thanks to Caroline Deleuze who was a life saver, technology wise!

You can read more about my presentation on an article written by Benoit Zante , Associate Director, Petit Web . Read it here:

Alumni Sciences Po